Introduction
Connect to the X Ads platform
The X Ads API connects developers to X’s advertising platform to build solutions to meet the needs of X’s advertisers around the world.
Campaign management
Programmatically create, schedule, and manage ad campaigns to engage people on X.
Custom audiences
Create and manage Tailored Audiences using X, web or mobile data you provide.
Creatives
Draft and publish posts, extend the functionality of posts with Cards and manage and upload images and videos.
Advertising analytics
Use async and synchronous API endpoints to retrieve granular insights of ad campaigns by a full range of metrics.
Tools to get you started
Go from zero to “Hello World” with the help of these resources, tools, and libraries.
Client libraries
Check out our curated selection of X-built and community-supported client libraries.
Postman collection
We have built out a Postman collection for our v2 endpoints to help you explore the API using their visual client!
Command line tool
If you would rather work with our endpoints using a command line tool, twurl is built for you!
Need help?
Visit our support section, where you can find troubleshooting tips, contact details, live API status monitor, and other helpful information that can help you understand how to overcome any obstacle.
Visit the Ads API support section
Help us build the next generation of the X API: Give us your product feedback >